Larry T Brakefield

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Larry T Brakefield

Larry T. Brakefield has a rich history of leadership in the restaurant industry, bringing over 20 years of experience to various executive roles. With his extensive understanding of the hospitality sector, he has consistently driven substantial financial growth for each organization he has worked with. Throughout his career, his dedication to success has allowed him to thrive in fast-paced environments, guiding major brands to achieve significant milestones and establishing his reputation as a dynamic leader who excels in both strategy and operations.

Larry's accomplishments include the successful opening of more than 30 restaurants for well-known national chains, where his impact has been profound. He has worked tirelessly to drive performance and foster brand loyalty. Known for his skills as a public speaker, mentor, and strategic communicator, he has become an influential figure in the industry. In his current role as the Regional Director of Operations at a large restaurant group in Florida, he oversees an $80 million portfolio, demonstrating his ability to handle high-stakes responsibilities with efficiency and insight.

Brakefield began his journey in the restaurant world after completing his economics degree in 1994. His first significant role was at a well-established chain, where he was responsible for overseeing daily operations in a region generating $40 million. With an emphasis on developing managerial talent, he supported and mentored over 60 managers, ensuring smooth operations and consistent growth. During this period, he also pursued his MBA, enhancing his leadership and business acumen and laying the foundation for his future successes in larger markets and roles.

Later, Larry T. Brakefield joined a major international brand as the Director of Operations, where he managed a $50 million market across the Northeastern United States and Canada. His responsibilities went beyond food service to include merchandise, live events, and sales, allowing him to implement innovative marketing strategies and profit-driven practices. This role highlighted his versatility and strategic thinking as he created budgets, directed operations, and established both short- and long-term goals for the brand. His success in balancing revenue generation with brand reputation underscored his abilities as a strategic business leader.

Larry's move to a prominent role at another renowned chain expanded his reach, allowing him to oversee markets in several vital Northeastern cities. As Senior Director of Operations, he managed a portfolio valued at $130 million, working with a team of directors across locations that generated upwards of $3 million each. His role involved driving fiscal performance, implementing new service models, and playing an essential role in strategic initiatives aimed at rebranding and growth. Recognized for his contributions, he received a notable award, cementing his position as an integral part of the leadership team.

In his subsequent position, Brakefield held full operational authority over a brand's franchise locations, where he was responsible for 68 restaurants and $150 million in revenue. Leading an executive team, he implemented systems for training, budgeting, and operational standards from scratch, contributing to the brand's highest profit margins. He was instrumental in coordinating with the parent company on strategic goals, systems integration, and compliance. His leadership in remodeling efforts and brand consistency has been widely acknowledged.

Beyond his professional achievements, Brakefield's commitment to philanthropy is evident through his work with a restaurant group that supports the Children's Miracle Networks, a cause he deeply values. This organization provides funding for life-saving treatments, medical equipment, and research at children's hospitals. His involvement reflects his dedication to supporting community health initiatives and providing resources for families in need.

Residing in the scenic coastal city of St. Pete Beach with his wife, Larry T. Brakefield finds balance in life through his love for outdoor activities, particularly golf, which he enjoys with his son. The peace and challenge of the game offer him a chance to unwind and continuously improve his skills. Through both his personal and professional pursuits, Larry exemplifies commitment to excellence and leadership in all facets of his life.

Portfolio: https://larrytraversbrakefield.com

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